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Caveat to Freeloading Bloggers: Don’t Copy Perez Hilton?

Caveat to Freeloading Bloggers: Don’t Copy Perez Hilton? by Roxanne McDonald

Blogger Perez Hilton getting sued for copyright infringement reminds us to check and know the cyberlaws—or maybe stop [so the implications go] dissing the big wigs….

Any publicity is good publicity, the familiar saying goes, but not, evidently, when you are self-appointed “Gossip Gangsta” Perez Hilton (pseudonym for blogger Mario Lavandeira). According to news of late, Perez Hilton is being sued for over 7.5 million by a Hollywood tabloid agency for using images belonging to them (under their copyright ownership).

It’s not unusual for bloggers to use images to draw readership. It is not all that rare that many fine bloggers are critiquing the shows, performers, or commentaries represented in those images.

But in Perez Hilton’s case, it appears he not only does a slammin’ critique, he uses photos on a blog (perezhilton.com) that are accompanied by ads that Ph “reportedly charges between $9,000 and $16,000 a week for….”

Therefore, the photo agency preparing to sue (Perez told TMZ he has yet to be “personally” served with papers) purportedly feels they deserve damages—believing “their pics have played a large part in the success and profitability of perezhilton.com.”

I suppose the lesson to bloggers, then, is that if you are very very good with your textual content and very very bad with the visual content [of others], then you might prepare for consequences?

4:57 pm |

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